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Banner image: model's face with phonetic Relume logo
Banner image: model's face with phonetic Relume logo
The go to place for brows and only brows
Model holding product over her head and smiling next to product review:"finally brow products my brows have been dreaming of! Holds all day and looks natural.
Model holding product over her head and smiling next to product review:"finally brow products my brows have been dreaming of! Holds all day and looks natural.

Relume Cosmetics – Professional Eyebrow Products

Beautiful Brows, Made Simple

At Relume Cosmetics, we believe great brows should feel effortless – not overwhelming or overdone. Founded by Brow Expert Laura, with over 15 years of hands-on experience in brow artistry, formulation, and client education, Relume was born from a simple realization: most cosmetic brands were missing the mark on brows.


Without a true brow expert guiding product development, many formulas out there are too soft, too warm, too complex – making brows feel complicated and hard to get right. They often cover up or alter what’s naturally there, instead of enhancing it.


Relume takes a different approach. Our formulas are designed to match the true tones of natural brow hair and create realistic, hair-like strokes. The goal isn’t to transform your brows into something they’re not – it’s to bring out the best of what you already have, in a way that feels timeless, not trendy.


Whether you're just starting or refining your daily routine, our products offer a clean, straightforward solution. Not complicated. No trends. Just less makeup the right way - with timeless, beautiful brows.

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Expert-Designed Brow Products for Real Life


Brow products should work with you, not against you. At Relume, every formula is created with intention – from our precise brow pencil and velvet highlighter to our stronghold pomade and forward-thinking gels. Designed by a brow expert, these tools are made to simplify your routine, not complicate it.


  • Clean, minimal packaging that keeps things simple
  • Clean, minimal packaging that keeps things simple
  • Shades that actually match real brow hair

No fluff, no trends – just well-made brow essentials that make sense.


Real Guidance. Real Results.


What makes Relume different? We don’t just make brow products – we show you how to use them. With expert-backed tutorials, step-by-step guides, and virtual brow coaching, we give you the tools and knowledge to become your own brow expert.


Because great brows don’t come from trends or hype. They come from understanding, consistency, and real guidance you can trust.


Find Your Everyday Brow Essentials


Our expert-designed, minimalist collection includes:


  • The Full On Brow Pencil, with a unique 1.4mm skinny oval tip for natural, consistent hairlike strokes – no sharpening needed – and true-to-brow shades that avoid the orange warmth found in most pencils.
  • The Everyday Lift Pomade, offering a perfect color match with strong hold. It lifts and separates dense hairs to evenly disperse them while coloring light, invisible peach fuzz for naturally fuller-looking brows.
  • Bright Eyes Highlighter, a soft, no-shimmer formula that lifts and shapes your arch.
  • Personalized brow coaching that empowers you to become your own brow artist.
  • Coming soon: Skyrise Gel – our groundbreaking formula that surpasses everything on the market with perfect hold, flawless finish, and true-to-brow color.

Whether you’re new to brow makeup or seeking products that work beautifully on mature skin, we’re here to support you – wherever you are on your brow journey.


Why Customers Love Relume


At Relume, we keep things real and simple. Our brow products are made to empower everyone – from those just starting out to the pros – with clean, reliable formulas that fit easily into your everyday routine. No fuss, just expert-backed tools that actually work for real life.


Frequently Asked Questions

Relume is all about simplifying brows without sacrificing performance. Unlike brands driven by trends, our products are designed by a true brow expert with real-world experience. Every formula is easy to use, timeless in tone, and inclusive for all ages and brow types. What really sets us apart? We don’t just give you the tools – we guide you with pro-level education so you can feel confident creating naturally beautiful brows on your own.

Start with our best-seller: the Full On Brow Pencil. It’s ultra-thin, beginner-friendly, and made for soft, hairlike strokes that look natural – not drawn on. For a complete everyday look, pair it with the Everyday Lift Pomade to add volume and hold, and finish with the Bright Eyes Highlighter to lift and shape your arch. And if you want extra guidance, book a Virtual Brow Session for one-on-one support to help you get started.

Absolutely. Relume was created with all ages and skin types in mind – especially the needs of mature skin and thinning brows. Our formulas are designed to enhance, not overwhelm, so you can lift, shape, and define your brows in a way that looks soft, natural, and true to you. No harsh lines, no heavy finishes – just the right techniques and products to bring out your best features.

Yes! All Relume Cosmetics eyebrow products are made with carefully selected ingredients that meet the strictest safety standards – including full compliance with the EU’s rigorous cosmetic regulations, which are among the highest in the world. Our formulas avoid harsh chemicals, include vegan options, and prioritize both effectiveness and skin health. So you can feel confident and good about what you’re putting on your skin.

Yes! We proudly support customers across the USA, Canada, the UK, and Australia. As a Canadian brand with a U.S.-based fulfillment center, we're able to offer faster shipping and reduced costs – especially for our North American customers.

Absolutely. Relume isn’t just about products – we’re here to guide you, too. Whether you’re unsure where to start or just want a second opinion, we offer step-by-step tutorials, personalized brow coaching, and real one-on-one support.

Need help choosing a shade? Send us a photo of your brows (facing good natural light, no filters) to hello@relumecosmetics.com, and we’ll help color match you and walk you through how to apply your products like a pro. You don’t have to figure it out alone – we’re here to help you become your own brow expert.

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